Cascading Style Sheets (CSS) are used to define the styled elements of a web page such as elements of the layout, colour and fonts, and then separate them from the content of the page (paragraphs/images).
There are advantages to be gained from using CSS while optimizing seo for Google.
CSS allows you to use greater or smaller font size.
It allows you more control of your page structure.
It allows you to keep the file sizes smaller, which decreases the load time of the page. Search engines prefer faster load times.
By using CSS, you can also increase the organization effectiveness of your coding. There much less code on the page, which makes things easier to find, edit, ect. This saves tons of time, and of course, the less code on the page means faster load time.
CSS allows greater, more advanced flexibility in creating the styles for your website design than using only HTML. You can get the look and feel you want without comprimising the structure of the website. Using tables for layout purposes is an example of outdated, and improper methods for layout design. Using Div Tags and CSS is the proper way to design a layout.
Google rewards the pages that have proper structure and it is wrong to assume that using the standard makes websites look bland and boring. If used properly, you can definately use CSS and Validated HTML to create stunning and functional websites, while benefiting from the rewards from search engines.
CSS and Cross-Browser Compatibility
Be aware that some browsers interpret CSS differently than others, and therefore will display differently. For instance, Fire Fox and Internet Explorer. Most web designers can agree that internet explorer is not the choice browser for web designing. It has too many bugs, and makes too much use of improper coding. Firefox on the otherhand adheres to the strict CSS standards. Because of this, these 2 browsers can cause many problems when trying to display the CSS, so you need to be careful and write a seperate code for each browser.
This concludes my short article on CSS and its benefits. Please go to web design and seo in orange county for more information on our services.