Posted on: November 11, 2009
By: James Weir, Xpirt Design, seach engine optimization los angeles
In this tutorial, I will show you how to effectively build one-way links by finding, analyzing, and commenting on blog sites. Commenting on blogs can yield a large amount of high quality links, but you need to make sure you are commenting on the right blogs, and your comments are worthy of the link. This link building technique has really come in handy for Xpirt Design’s SEO efforts and hopefully, it can be just as successful for you.
Basically, what you want to do here is analyze the back links of any given competitor. There are many back link analyzer tools out there, but the easiest one (and it’s free) is the back link analyzer tool at SEOBook.com. You can also use the link analyzer tool that is offered in the WEB CEO program. The WEB CEO program takes a very long time to search and update the results so for this tutorial, I’ll be using the back link analyzer tool from SEO Book.com.
You will need to setup the options for the Back Link Analyzer Tool.
Run the tool. You will soon see a list of back links pointing to your competitor’s website. Here’s the trick on finding blogs. Most, if not all, blogs will use a certain URL structure, for instance, www.example.com/2009/11/9/title , or www.example.com/archives/web-design-stuff/ , or something similar to these. When you find a URL that you think might be a blog, click on it and it should open up your Fire Fox browser. Make sure your extensions are activated.
Take a quick look at your SEO Quake stats. Use these stats to determine whether or not this blog is worth commenting on. Try to find blogs with high page ranks on the actual article page itself. Usually, blogs with high page ranks on the domain will have articles that also have high page rank.
Take a look at the comments other people have posted. Most blogs will setup a link with the anchor text of the “name” text field. Make sure your No Do Follow extension is activated. If it’s not, go to “tools” and click on “No Do Follow”. So, if the link/name of the commenter is highlighted in blue, the link is a Do Follow link. Also look for the ability to insert a link within the actual comment. Sometimes blogs will allow these.
Leaving good comments is the key to getting back links from blogs. Take the time to read the blog entry and leave a constructive and useful comment related to the subject of the entry. If you don’t leave a good comment, the moderator will simply just treat your comment as spam and you will not get the link. Time will be wasted. So make sure you read the entry and leave a good comment.
Some blogs will allow you to use keywords as your “name”. The blogs that don’t let you use keywords, just use your name or company name. A link is better than no link.
And that’s pretty much it! Keep doing this for your competitors and when you have run out of competitors to find blogs from, you can just do a Google search to find them. Good luck with your link building and feel free to comment on this post, Digg it, ect. And don’t forget to subscribe to my RSS Feed!
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