Blog commenting for strong one way link building

Posted on: November 11, 2009


Build high PR, Do Follow links fast and easy!

By: James Weir, Xpirt Design, seach engine optimization los angeles

In this tutorial, I will show you how to effectively build one-way links by finding, analyzing, and commenting on blog sites. Commenting on blogs can yield a large amount of high quality links, but you need to make sure you are commenting on the right blogs, and your comments are worthy of the link. This link building technique has really come in handy for Xpirt Design’s SEO efforts and hopefully, it can be just as successful for you.

Plug-ins / Programs needed:

  • You will need the No Do Follow extension for Firefox. When activated, this extension will highlight all links on the web page. The red highlights will be the links that are No Follow. The links that are blue will be the Do Follow links.Download the No Do Follow extension for Firefox
  • You will need the SEO Quake extension for Firefox. When this is activated, you will see all stats for any website or web page that is of importance in SEO (Page Rank, Inbound Links, Outbound links, Alexa Rank, page age, and other stats).Download the SEO Quake extension for Firefox
  • You will need to download the Back Link Analyzer tool from SEO Book.com. This tool will find the inbound links for a website.
    Download the Back Link Analyzer Tool

    • Set the option to Google (http)
    • Set the option to Yahoo (web service)
    • Set the option to “1000″ on result limit
  • Use the Back Link Analyzer tool to gather your competitor’s links

    Basically, what you want to do here is analyze the back links of any given competitor. There are many back link analyzer tools out there, but the easiest one (and it’s free) is the back link analyzer tool at SEOBook.com. You can also use the link analyzer tool that is offered in the WEB CEO program. The WEB CEO program takes a very long time to search and update the results so for this tutorial, I’ll be using the back link analyzer tool from SEO Book.com.

    backlink analyzer tool screenshot 1

    Back Link Analyzer v2.0

    Setup your options

    You will need to setup the options for the Back Link Analyzer Tool.

    Setup the options as shown

    Setup the options as shown

    Run the tool. You will soon see a list of back links pointing to your competitor’s website. Here’s the trick on finding blogs. Most, if not all, blogs will use a certain URL structure, for instance, www.example.com/2009/11/9/title , or www.example.com/archives/web-design-stuff/ , or something similar to these. When you find a URL that you think might be a blog, click on it and it should open up your Fire Fox browser. Make sure your extensions are activated.

    Find and recognize blog-type URLs

    Find and recognize blog-type URLs

    Take a quick look at your SEO Quake stats. Use these stats to determine whether or not this blog is worth commenting on. Try to find blogs with high page ranks on the actual article page itself. Usually, blogs with high page ranks on the domain will have articles that also have high page rank.

    Analyze the blog posting according to PageRank, outbound links, ect.

    Analyze the blog posting according to PageRank, outbound links, ect.

    How to know if your comment will be a Do Follow Comment

    Take a look at the comments other people have posted. Most blogs will setup a link with the anchor text of the “name” text field. Make sure your No Do Follow extension is activated. If it’s not, go to “tools” and click on “No Do Follow”. So, if the link/name of the commenter is highlighted in blue, the link is a Do Follow link. Also look for the ability to insert a link within the actual comment. Sometimes blogs will allow these.

    Make sure the comment links are DoFollow (the link that will be pointing to your site)

    Make sure the comment links are DoFollow (the link that will be pointing to your site)

    Make sure to leave good comments

    Leaving good comments is the key to getting back links from blogs. Take the time to read the blog entry and leave a constructive and useful comment related to the subject of the entry. If you don’t leave a good comment, the moderator will simply just treat your comment as spam and you will not get the link. Time will be wasted. So make sure you read the entry and leave a good comment.
    Some blogs will allow you to use keywords as your “name”. The blogs that don’t let you use keywords, just use your name or company name. A link is better than no link.

    An example of a spammy blog comment

    An example of a spammy blog comment

    An example of an acceptable blog comment

    An example of an acceptable blog comment

    Screenshot of the input fields for commenting

    Screenshot of the input fields for commenting

    Conclusion

    And that’s pretty much it! Keep doing this for your competitors and when you have run out of competitors to find blogs from, you can just do a Google search to find them. Good luck with your link building and feel free to comment on this post, Digg it, ect. And don’t forget to subscribe to my RSS Feed!

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Search Engine and User Friendly Web Design Guidelines

Posted on: November 4, 2009


General Web Design Guidelines

Written by: James Weir, Xpirt Design, web design orange county

The goal of a professional web design company is to create a website that is attractive, easily navigable, and accomplishes the motive of the site. Whether you are selling products, services, or just displaying information, the motive of the website must be accomplished. There are many ways to increase the success of websites; however this article will explain ways to improve your website’s usability, attractiveness, and browser compatibility, by using proven web design techniques.

Website Content

The objective here is to create useful, unique content. You want the user to view your company, or website as a reputable resource for whatever industry or niche you are a part of. Grammar and correct spelling is very important if you want users to view you as a reputable resource. Providing useful content that is unique and informative is a great way to increase your reputation as well as keeping the users interested in what you are offering. Creating useful and unique content is also important for search engine visibility, in other words, search engine optimization. You want to create new content regularly because the search engines will view your website as a valuable information resource and will tend to rank your website appropriately.

Cross Browser Compatibility

A web design’s cross browser compatibility is also important. If your website looks good in Internet Explorer, but looks misaligned or improper in Fire Fox, the people viewing your website with Fire Fox or Opera (which is about 30-40% these days) will click off of your website and move on to the next. This is why it is important to ensure your web design encoding for cross browser compatibility. This is a major problem with some of the older, outdated websites today. It is important to keep your web design’s coding up to date and bug-free.

Graphics, Pictures, and Photos

When using graphics and pictures in your web design, you want to compress the image, avoid using too many images per page, or resize the images appropriately. The reason is to keep the page loading time down. If your images are too large, your website’s load time will increase, and most users these days will immediately leave the website. Also, it is important to label your images by using the image’s “ALT” tag. Labeling the ALT tags will tell the users who have images turned off in their browsers what that image is supposed to be. For search engine optimization, since the search engines do not view images, these ALT tags notify the search engines what that image is about, and in turn, you will increase your credibility on the subject matter with the search engines.

Background Colors and Text

Avoid using background colors that blend with your text color. You want your text to stand out and be clearly readable to the users. It is true that sometimes, certain blending colors will look attractive in the web design, however, you are sacrificing the user’s ability to read the text for the design look and feel.

Website Navigation / Menus / Links

It is extremely important for users to be able to easily navigate through the website. A properly designed website will have an easy to use menu. You should always try to follow the three-click rule, which means the user should be able to reach any part of the website within three clicks or less. If you follow the three-click rule, you will have an easy to use navigation or menu system that is search engine friendly, as well as user friendly.
Use text links whenever possible. Search engines prefer the use of text links over image links or flash menus, ect. The text link should always describe the subject of the link and should be short and concise. If you find that you must use image links, remember to use the ALT tags and label the images according to its subject.

Make sure all links are working, point to the correct destination, and are labeled properly. It is bad for a user to click on a link and find that the link either leads to the wrong destination, or doesn’t work (broken link). The user will get turned off and move on to another web site. Search engines also use links to navigate through the website. If a link is broken, the search engine will have a hard time indexing the page where the link is pointing to. You can use Google Webmaster Tools to diagnose broken links. It is always good to create a sitemap, whether it be an HTML sitemap or an XML sitemap. Site maps are a good back up for search engines to easily navigate (as well as users) through the site. A sitemap is simply a list of pages on the website in the form of links. You may also use descriptions beside the links to inform the users further.

Frames

Frames are bad. Avoid using any kind of frames at all costs. A good web design will not use frames for the design structure. The only time frames should be needed is when displaying 3rd party content on the website.

Conclusion

Follow these general web design guidelines and you will find that your website will generate more results, look more attractive, and be easier to use. I can’t tell you how important a good, smart, and search engine friendly web design is to both the users and search engines. I’ve seen so many websites, that have great products or information, but end up failing because of a poorly designed website. Don’t let that happen to you!

If you are interested in using Xpirt Design for your next website design project, please visit us at web design orange county for more information.

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